On 23 February 2023, the second of the seminars was held, with our General Secretary, Dr Mauro Marzocchi, as moderator. The event was hosted by the Provincial Office of Confindustria Sarda. The preliminary meeting laid the foundations for the creation of a commercial bridge between Sardinia and its companies and the Emirates metropolises of Dubai and Abu Dhabi.
The event, which was well attended by the Sardinian companies called upon by the President of the Central section of Confindustria, Dr. Giovanni Bitti, used up-to-date data and direct experiences reported by our Secretary General to outline issues related to the export of Made in Italy and its excellence, as well as to analyse the UAE market from an internal point of view.
Dr. Marzocchi, data in hand, said, “Italian exports to cities such as Dubai and Abu Dhabi have grown by 31%, with more than 4 billion, the Belpaese companies export more to the Emirates than to Brazil or India,” recommending, however, that “companies today must be competitive, they must have a good image, good packaging, and if they are technological activities, they must have good innovation to propose.
Dr. Bitti, Provincial President of Confindustria, said, ‘We represent central Sardinia and the top companies, both in the agri-food and stone sectors,’ concluding and emphasising how ‘our activities, with their excellence, can develop a lot of work in those markets.